'/%3e%3cuse%20xlink:href='%23cn-a'%20width='30'%20height='20'%20transform='matrix(-12.33562%20-20.5871%2020.58684%20-12.33577%20240.3%2048)'/%3e%3cuse%20xlink:href='%23cn-a'%20width='30'%20height='20'%20transform='matrix(-3.38573%20-23.75998%2023.75968%20-3.38578%20288%2095.8)'/%3e%3cuse%20xlink:href='%23cn-a'%20width='30'%20height='20'%20transform='matrix(6.5991%20-23.0749%2023.0746%206.59919%20288%20168)'/%3e%3cuse%20xlink:href='%23cn-a'%20width='30'%20height='20'%20transform='matrix(14.9991%20-18.73557%2018.73533%2014.99929%20240%20216)'/%3e%3c/svg%3e){kind=small}
Free tool, Kamai Listing Score
Check your listing (in Polish) Allegro listing analyser
Paste a link to a listing. The scanner checks 27 points and shows the 5 most important fixes before you switch on advertising.
Allegro for manufacturers: catalogue, listings, Allegro Ads and customer service
We run your Allegro account. We build every listing to our model listing.
Model listing
Every listing is built to our model listing
The model is the best-selling offers in the category.
- Title and parameters. Several versions of the title and all the parameters customers filter by.
- Description and graphics. A description that reads well on a phone. Thumbnail, benefits, dimensions, assembly.
- Allegro catalogue. We link the product after checking its parameters and EAN code against the data sheet.
- Checklist. A score shows how likely the listing is to rank high.
Materials
- Title
- Parameters
- Description
- Graphics
Model listing
Test in Allegro Ads
- Version A
- Version B
- Version C
Allegro Ads
We only advertise well-prepared listings
Every month we report the profit after advertising for each group.
- Keywords. We choose the keywords buyers use. We exclude those nobody buys from.
- Product groups. We move bids and budget to the groups that make a profit.
- Tests. Many views and few clicks? We change the title or the thumbnail.
- Budget. You pay Allegro directly. We take no commission on it.
- Keywords
- Product groups
- A/B/C tests
Allegro Ads
Every month
- Profit after advertising
Already have an agency? We can check its results and hold it to account for them, from PLN 900 net per month.
Brand Zone
We advise on the account type before it is opened
Official Store in the Brand Zone
Who it is for
A manufacturer with one brand.
Pros
Lower fees.
Limits
You sell only one brand on the account.
One account for the whole range
Who it is for
A manufacturer with several brands.
Pros
All brands on one account.
Limits
Higher fees than in the Official Store.
Brand protection. We prepare the account for Allegro Protect and set a procedure for reporting unauthorised sellers.
Customer service
We reply to your customers on Allegro
On our side
Channels. Allegro chat, phone and email on working days, 8:00–16:00.
Customer questions. Dimensions, colours, assembly, warranty and order status in your system.
Statistics. We check the account statistics every week.
Alerts. We report a drop in sales, a bad review or a stock shortage at once, with a proposed fix.
On your side
Decisions. Unusual cases, e.g. a complaint or a quote for a large quantity.
Shipping. You pack and ship, unless we also take over the warehouse.
Access. To your store or order management system.
Training. If customer service stays with you, we train your employee. We bill it by the hour.
Schedule
Full sales usually 3–4 weeks after approval
- Week 0A 30-minute meeting: pricing policy, product list, matters for your decision.
- About 2 weeksDescriptions and graphics for all products.
- About a weekListing the products.
- 2–4 daysAllegro Ads setup and the start with the first listings.
The schedule applies to a start with about 40 products. For a different number, we set it at the first meeting.
Result
Check your listing before you switch on advertising
Pricing
We launch an Allegro account from PLN 4,500 net
Allegro account launch
Start on Allegro, Amazon or another channel.
fromPLN 4,500
netone-off
Included
- An account in your company’s name, or a clean-up of the existing one
- Integration with your store, Base.com, Apilo or ERP
- The first 20 listings linked to the catalogue
- A launch campaign
- Each further marketplace at the same “from” price
Running the channel
RecommendedThe channel runs without your own e-commerce team.
fromPLN 3,500
netper month
+ ad budget, which you pay directly to the platform
Every month
- Product pages built to our model listing
- Allegro Ads and Amazon Ads campaigns
- Budget where advertising brings profit
- Account and sales analytics
- Profit report for each product group
- Coordination of graphics and photo shoots
Allegro Ads
Campaigns for one channel, when you run the listings yourself.
fromPLN 1,200
netper month
+ ad budget, which you pay directly to the platform
Every month
- Keyword selection and exclusion of keywords nobody buys from
- Campaigns split into product groups
- Tests of titles and thumbnails
- Profit-after-advertising report
Add-ons
- Product pages, pack of 10Titles, parameters and descriptions, without graphics.fromPLN 1,500netone-off
- Account and campaign reviewA list of fixes with recommendations.fromPLN 1,800net10 h package, a review usually takes 6–10 h
- Agency checkWe hold the agency to account for campaign results.fromPLN 900netper month
- Listing graphicsThumbnails, galleries and graphic descriptions by our designer.PLN 55netper thumbnail
Net prices. We add 23 % VAT.
Individual offer
Customer service and Seller Profit
Seller Profit for Allegro shows how much is left from sales after commission, delivery and advertising. We show you a demo first.
The cost depends on the number of products, orders and the condition of the account.
What to prepare (4)
- A link to your Allegro account, or a note that you do not have one yet.
- The number of products and orders per month.
- Scope of customer service: chat, phone, email.
- Where the goods are and who ships the parcels today.
Don’t have everything? Send what you have. We will agree the rest in a call.
Questions
Questions about Allegro
One account or an Official Store in the Allegro Brand Zone?
An Official Store has lower fees, but it covers only one brand. With several brands, one account is usually better.
Who owns the Allegro account?
Your company. We open or tidy up the account in your company’s name.
Do I pay the ad budget to you?
No. You pay the budget directly to Allegro. We take no commission on it.
We are worried about mistakes in the Allegro catalogue.
We link a product to the catalogue only after checking its parameters against the technical data sheet.
Who replies to customers on Allegro?
Our employee, if you choose customer service. They reply on working days, 8:00–16:00: Allegro chat, phone, email. We agree unusual cases with you.
How do I avoid undercutting my distributors?
We agree the pricing policy with you before the first listing goes live.
Allegro is a small channel for us.
We calculate first. The profit calculator and market data show whether your category is worth it. If it does not pay off, we tell you so.
Another channel
Let’s talk about working together
A product list or a few sentences about your project is enough. We reply by the next working day.
